Title
The development of the marketing management concept
Related Titles
Series:
Faculty working papers, no. 34
By
Jones, Fred M.
University of Illinois at Urbana-Champaign. College of Commerce and Business Administration.
Type
Book
Material
Published material
Publication info
[Urbana, Ill.], College of Commerce and Business Administration, University of Illinois at Urbana-Champaign, Dec. 15, 1971
Subjects
Management
,
Marketing
Call Number
HF5415 .J66 1971
Language
English
Identifiers
DOI:
https://doi.org/10.5962/bhl.title.50661
OCLC:
45846208
Wikidata:
https://www.wikidata.org/entity/Q51464762
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